Amazon
BRAND INTELLIGENCE / AMAZON
Amazon Business & Marketing Intelligence Hub
In-depth research, strategies, and insights on Amazon—its growth, marketing, digital presence, customer experience, and global business expansion.
- 1994Founded
- SeattleHeadquarters
- E-commerceIndustry

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Amazon
SWOT Analysis of Amazon 2026
ABOUT
About Amazon.
Founded in 1994 by Jeff Bezos, Amazon has grown from an online bookstore into one of the world’s largest technology companies. Operating across e-commerce, cloud computing (AWS), digital advertising, artificial intelligence, logistics, entertainment, and smart devices, Amazon serves hundreds of millions of customers worldwide. Its relentless focus on customer satisfaction, innovation, operational efficiency, and long-term thinking has made it a global leader in digital commerce and technology.